For the second straight year, I had the privilege and pleasure of being a panelist at the Harrisburg University Social Media Summit (September 14, 2011). Like last year, the event brought together a group of world-class speakers from across the country to address a diverse group of topics that examined the far-reaching impact of social networks on politics, parenting, entrepreneurship, training and education, world affairs, and the local news. My focus along with Dr. Sherrie A. Madia, author of the bestselling book, The Online Job Search Survival Guide, and Director of Communications at the Wharton School, University of Pennsylvania, was social media and the job search.
Our presentation was recorded and here is a link to the video.
Lasting a little over an hour, you’ll find tips and recommendations that can help jobseekers find a job as well as employers find qualified workers. Over the next few days and weeks, I’ll be posting highlights and expanded comments gleaned from the summit including my own presentation.
A few topics we discussed are:
- How the definition of jobs and work have changed
- The increasing importance of personal branding
- The role of search engine optimization in recruiting and job search
- How social media and technology is disrupting recruitment
And I’m just getting started! Watch for highlights about social media and employment law, parenting the Facebook generation, intellectual property, and the future of social networking.