What are friends for?

I just received an article from McKinsey titled "When Job Seekers invade Facebook." It hits at the very heart of how young and old are dealing with their careers and change.

Today LinkedIn’s year-on-year growth is up nearly 200 percent in the United States and it now has more than 35 million members. Facebook has over 175 "friends." While predominantly young, the fastest growing segment of Facebook users is 35 years and older. And since this adult population is significantly larger than the smaller Gen X, the number older users is growing exponentially.

An important question to ask is whether the values and codes of conduct specific to the virtual world will come into conflict with real-world values and norms.

As time goes on, we might find ourselves asking…."what are friends for?"

What do you think?


Ira S Wolfe